
Aadrikaa Legal Services (ALS)- Law I Litigation I Arbitration
Date: 21.10.2026
Delhi HC: Common Words in Earlier Registered Marks Do Not Automatically Bar New Trademark Applications

This Short Article has been prepared & written by Advocate Ravi Shekhar Jha-Delhi High Court, New Delhi. The views expressed are based on his interpretation of the law. He can be reached at his email id intelconsul@gmail.com .
The Delhi High Court has set aside the Trade Marks Registryβs refusal to register βPlanet E Schoolβ for educational services, holding that the mark must be assessed as a whole rather than rejected merely because it contains common words such as βPlanet,β βE,β and βSchool.β
Background of the dispute
Grey Matters Educational Trust applied to register βPlanet E Schoolβ in Class 41 for educational services. The Trade Marks Registry refused the application on 25 January 2019, citing Sections 9 and 11 of the Trade Marks Act, 1999.
Section 9 bars marks that lack distinctiveness, while Section 11 addresses marks that may conflict with earlier trademarks and create a likelihood of confusion. The Registryβs order, however, stated only that the application was objectionable under these provisions, without providing detailed reasons or dealing with the applicantβs response to the examination report.
Grey Matters Educational Trust appealed to the Delhi High Court under Section 91 of the Act. It argued that its mark was visually, structurally and phonetically different from the cited marks, and that the phrase βPlanet E Schoolβ had to be considered in its full commercial form.
Court rejects a fragmented comparison of trademarks
The Court found that the cited registrations and the applied-for mark shared elements such as βPlanetβ and βE.β But that commonality alone was not enough to establish deceptive similarity.
The Court applied the anti-dissection rule, a central principle of trademark law. Under this rule, a composite trademark must be evaluated in its entirety. Courts should not split a mark into individual words or components and compare those isolated pieces with portions of another mark.
The relevant question is the overall impression created for an ordinary consumer. In this case, the Court held that the cited marks, when viewed as whole marks, were not prima facie similar or deceptively similar to βPlanet E School.β The Section 11 objection was therefore found to lack merit.
Generic words can form a distinctive combination
The Court also addressed the distinctiveness objection under Section 9. It accepted that βPlanet,β βE,β and βSchool,β viewed individually, are generic or commonly used expressions. Yet it held that their combination in the phrase βPlanet E Schoolβ creates a distinctive and unique commercial identity.
This distinction is important for trademark applicants. A mark does not necessarily fail because some or all of its individual elements are descriptive, ordinary or generic. The legal assessment must focus on whether the combination, taken as a whole, can distinguish one partyβs services from those of others.
The Registryβs one-line refusal was inadequate
A significant feature of the judgment is the Courtβs criticism of the refusal order itself. The Registry had issued a one-line rejection without explaining how the mark failed under Sections 9 and 11. It also did not address the detailed reply filed by the applicant in response to the First Examination Report.
The decision reinforces that trademark refusals must be reasoned. Where an applicant has placed substantive arguments on record, the Registry must engage with those arguments rather than issue a conclusory order.
Conditions attached to the registration process
Although the Court allowed the appeal, it imposed two important qualifications:
- No exclusive right over βPlanetβ alone: Grey Matters Educational Trust cannot claim exclusive rights in the standalone word βPlanet.β
- Punjab-only territorial restriction: Use of the βPlanet E Schoolβ mark is restricted to the State of Punjab.
The Court directed the Trade Marks Registry to process the application and advertise the mark under the Trade Marks Act and Trade Marks Rules. Any opposition filed during the advertisement process must be decided on its own merits.
Why the decision matters
The ruling provides useful guidance for businesses, schools and brand owners seeking protection for composite marks:
- A shared word does not automatically make two marks deceptively similar.
- Composite marks should be judged by their overall visual, phonetic and structural impression.
- Generic or common terms may still be registrable when their combination creates distinctiveness.
- Trademark authorities must provide reasons and consider an applicantβs substantive response before refusing registration.
In allowing the appeal, the Delhi High Court reaffirmed that trademark examination is not a word-by-word exercise: the decisive issue is the complete commercial impression a mark creates in the marketplace.
Connected Matter
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Source: Delhi High Court
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